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that can amount to more than twice the purchase price of
        the EVR in just 10 years.

        It is important to note that there are soft costs that further
        strengthen the argument for consideration of an EVR that
        are not included in these calculations. These soft costs
        include:

        Reimbursements  to  dissatisfied  guests  for  stays  or
        conference events impacted by power-quality issues

        Adverse impacts on carefully cultivated marketing assets,
        such as customer loyalty, ranking, and reputation

        Reductions  in  sales  volumes  generated  from  attractions
        including,  but  not  limited  to  casino  gaming,  directly  or
        indirectly related to power outages, brownouts, and other
        power-related disturbances


        These  soft  or  “hidden”  costs  can  significantly  add  to  a
        property’s bottom line and positively impact an EVR’s actual
        return  on  investment.  Adding  an  EVR  improves  power
        continuity  and  reduces  total  ownership  costs.  Because
        the  generator  and  UPS  can  be  reserved  for  providing
        supplementary power during true power outages and not
        for under-voltage situations, the total system operates more
        effectively,  minimizes  preventable  downtime,  prevents
        premature  equipment  failure  and  data  corruption,  and
        preserves all-important guest-service scores.


        REFERENCES


        Joe Eto, Temporal Trends in U.S. Electricity Reliability, IEEE
        Smart  Grid,  http://smartgrid.ieee.org/october-2012/687-
        temporal-trends-in-u-s-electricity-reliability.

        “IEEE  Recommended  Practice  for  Design  of  Reliable
        Industrial and Commercial Power Systems,” IEEE Std 493-
        1997, IEEE Press, IEEE Gold Book ISBN 1-55937-969-3

























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